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Dana Montgomery

Marketing Data Viz: Drive 2026 Results with Tableau Data & Analytics

Marketing Data Viz: Drive 2026 Results with Tableau

Effective data visualization transforms raw numbers into compelling narratives, making complex information accessible and actionable for…

Dana Montgomery Jul 4, 2026 · 12 min read
Marketing BI: Double ROAS by 2026 Data & Analytics

Marketing BI: Double ROAS by 2026

A website focused on combining business intelligence and growth strategy to help brands make smarter, marketing…

Dana Montgomery Jul 3, 2026 · 15 min read
Cafe Data Dilemma: Salesforce Essentials in 2026 Data & Analytics

Cafe Data Dilemma: Salesforce Essentials in 2026

The aroma of burnt coffee and desperation hung heavy in the air of “The Daily Grind,”…

Dana Montgomery Jul 3, 2026 · 10 min read
Google Marketing Platform: 5 Steps for 2026 Data & Analytics

Google Marketing Platform: 5 Steps for 2026

When done right, data-driven marketing and product decisions transform businesses, moving them from guesswork to precision.…

Dana Montgomery Jul 3, 2026 · 14 min read
InnovateTech Marketing: 2026 Data Insights Data & Analytics

InnovateTech Marketing: 2026 Data Insights

The fluorescent hum of the office at Atlanta’s Midtown Tech Tower usually meant a late night…

Dana Montgomery Jul 3, 2026 · 12 min read
Marketing KPI Tracking: Are You Ready for 2026? Data & Analytics

Marketing KPI Tracking: Are You Ready for 2026?

Effective KPI tracking is no longer just a good idea for marketing professionals; it’s the bedrock…

Dana Montgomery Jul 3, 2026 · 11 min read
Product Analytics Myths: Stop Wasting Marketing Spend in Data & Analytics

Product Analytics Myths: Stop Wasting Marketing Spend in

There’s a staggering amount of misinformation circulating about effective product analytics, particularly in the realm of…

Dana Montgomery Jul 3, 2026 · 10 min read
Marketing Data Viz Gap: 82% See Value, 32% Ready in 2026 Data & Analytics

Marketing Data Viz Gap: 82% See Value, 32% Ready in 2026

A staggering 82% of business leaders believe data visualization is essential for their organization’s success, yet…

Dana Montgomery Jul 3, 2026 · 10 min read
Product Analytics: 2026 Marketing Strategy Shift Data & Analytics

Product Analytics: 2026 Marketing Strategy Shift

In 2026, a staggering 78% of marketing leaders report that product analytics is now their primary…

Dana Montgomery Jul 2, 2026 · 10 min read
Marketing Analytics: 57% Struggle in 2026 Data & Analytics

Marketing Analytics: 57% Struggle in 2026

Did you know that businesses using data analytics for decision-making are five times more likely to…

Dana Montgomery Jul 2, 2026 · 9 min read

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Marketing Channels: AI Agent Era Shifts by 2027

Marketing Channels: AI Agent Era Shifts by 2027

Sep 11 · 9 min read
AEO & Brandwatch: Mastering Perception in 2026

AEO & Brandwatch: Mastering Perception in 2026

Sep 11 · 10 min read
AI Content Creation: 73% of Leaders Adopt in 2026

AI Content Creation: 73% of Leaders Adopt in 2026

Sep 11 · 8 min read
AI Martech: Debunking 2026 CX Myths

AI Martech: Debunking 2026 CX Myths

Sep 11 · 8 min read
Marketing Attribution: Stop Wasting $300 Billion in 2026

Marketing Attribution: Stop Wasting $300 Billion in 2026

May 20 · 13 min read
Marketing Growth: Why 45% Fail in 2026

Marketing Growth: Why 45% Fail in 2026

Jun 10 · 9 min read
Data Visualization: See What Your Marketing Hides

Data Visualization: See What Your Marketing Hides

Apr 11 · 8 min read
Growth Strategy Mistakes: Avoid These in 2026!

Growth Strategy Mistakes: Avoid These in 2026!

Mar 21 · 8 min read
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Marketing Attribution: Stop Wasting $300 Billion in 2026 Data & Analytics

Marketing Attribution: Stop Wasting $300 Billion in 2026

Many marketers still struggle to pinpoint exactly which efforts drive real results, often attributing success to…

Dana Scott May 20, 2026 · 13 min read
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