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Dana Montgomery

Stop Guessing: Master GA4 for Marketing ROI Data & Analytics

Stop Guessing: Master GA4 for Marketing ROI

Understanding your audience and the performance of your marketing efforts isn’t magic; it’s a science powered…

Dana Montgomery May 1, 2026 · 17 min read
Marketing Dashboards: Your 2026 Profit Power-Up Data & Analytics

Marketing Dashboards: Your 2026 Profit Power-Up

The marketing world feels like a relentless sprint, doesn’t it? Data streams in from every angle—social…

Dana Montgomery May 1, 2026 · 11 min read
Stop Guessing: Forecast Marketing with GA4 & 10% MAPE Data & Analytics

Stop Guessing: Forecast Marketing with GA4 & 10% MAPE

Accurate forecasting in marketing is less about predicting the future with a crystal ball and more…

Dana Montgomery May 1, 2026 · 13 min read
Digital Reach Partners’ Data Viz Secret to Growth Data & Analytics

Digital Reach Partners’ Data Viz Secret to Growth

Understanding your marketing data isn’t just about crunching numbers; it’s about seeing the story they tell.…

Dana Montgomery Apr 30, 2026 · 12 min read
Stop Drowning: 5 KPI Rules for Marketers Data & Analytics

Stop Drowning: 5 KPI Rules for Marketers

There’s an astonishing amount of misinformation circulating about effective kpi tracking in marketing. So much so…

Dana Montgomery Apr 30, 2026 · 12 min read
Unlock Growth: Use Google Analytics 4 for Conversion Data & Analytics

Unlock Growth: Use Google Analytics 4 for Conversion

Understanding conversion insights is not just good practice in marketing; it’s the absolute bedrock of sustainable…

Dana Montgomery Apr 30, 2026 · 13 min read
GA4: Turn Marketing Guesses into Growth Data & Analytics

GA4: Turn Marketing Guesses into Growth

Sarah, the passionate founder of “Bloom & Branch,” a boutique florist in Atlanta’s Virginia-Highland neighborhood, was…

Dana Montgomery Apr 30, 2026 · 11 min read
2026 Marketing: Track KPIs, Boost ROI by 20% Data & Analytics

2026 Marketing: Track KPIs, Boost ROI by 20%

The marketing world of 2026 demands precision, and that’s exactly why KPI tracking isn’t just an…

Dana Montgomery Apr 29, 2026 · 12 min read
Boost Marketing ROI 20%+ with Mixpanel in 2026 Data & Analytics

Boost Marketing ROI 20%+ with Mixpanel in 2026

As a marketing professional in 2026, understanding how users interact with your products isn’t just an…

Dana Montgomery Apr 29, 2026 · 13 min read
Debunking Data Myths: Boost MAU 20% with KPIs Data & Analytics

Debunking Data Myths: Boost MAU 20% with KPIs

The misinformation surrounding data-driven marketing and product decisions is staggering, leading countless businesses astray with outdated…

Dana Montgomery Apr 29, 2026 · 10 min read

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Marketing: AI Drives 60% of Decisions by 2027

Marketing: AI Drives 60% of Decisions by 2027

Jul 28 · 10 min read
Marketing KPI Myths: IAB Reveals 2026 Shift

Marketing KPI Myths: IAB Reveals 2026 Shift

Jul 28 · 11 min read
Marketing Forecasting: 5 Myths Busted for 2026 ROI

Marketing Forecasting: 5 Myths Busted for 2026 ROI

Jul 28 · 13 min read
Data-Driven Marketing: 2026 Growth Imperative

Data-Driven Marketing: 2026 Growth Imperative

Jul 28 · 10 min read
Growth Strategy Mistakes: Avoid These in 2026!

Growth Strategy Mistakes: Avoid These in 2026!

Mar 21 · 8 min read
Marketing Analytics: Top 10 Strategies for 2026

Marketing Analytics: Top 10 Strategies for 2026

Mar 15 · 8 min read
Data-Driven Growth: Marketing & Product in 2026

Data-Driven Growth: Marketing & Product in 2026

Mar 20 · 11 min read
2026 Marketing Forecasting: Don’t Fly Blind!

2026 Marketing Forecasting: Don’t Fly Blind!

Mar 21 · 9 min read
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Growth Strategy Mistakes: Avoid These in 2026! Data & Analytics

Growth Strategy Mistakes: Avoid These in 2026!

Common Growth Strategy Mistakes to Avoid Crafting a robust growth strategy is paramount for any business…

Andrea Marsh Mar 21, 2026 · 8 min read
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