Data & Analytics Archives - Page 37 of 283

In the dynamic realm of marketing, understanding how to effectively model ‘agent-initiated’ as a channel in…

Dana Carr Jul 28, 2026 · 12 min read

The world of marketing forecasting is rife with misconceptions, leading countless businesses astray. From misguided budget…

Dana Montgomery Jul 28, 2026 · 13 min read

Did you know that by 2026, companies effectively using data-driven marketing and product decisions are seeing…

Dana Carr Jul 28, 2026 · 10 min read

A staggering 70% of companies report that inaccurate forecasting directly impacts their revenue negatively, according to…

Jeremy Allen Jul 28, 2026 · 8 min read

Key Takeaways Organizations that consistently apply advanced forecasting techniques achieve 30% higher accuracy in their marketing…

Dana Carr Jul 28, 2026 · 9 min read

Many marketers struggle to accurately attribute conversions driven by direct human interaction. Accurately modelling ‘agent-initiated’ as…

Dana Scott Jul 28, 2026 · 12 min read

A website focused on combining business intelligence and growth strategy to help brands make smarter, marketing…

Dana Montgomery Jul 28, 2026 · 12 min read

Only 26% of marketers are highly confident in their organization’s ability to measure ROI from their…

Dana Carr Jul 28, 2026 · 10 min read

When it comes to driving real business growth, effective dashboards are not just reporting tools; they…

Jeremy Allen Jul 28, 2026 · 10 min read

Many businesses today struggle with a fundamental disconnect: they collect mountains of data but fail to…

Dana Scott Jul 28, 2026 · 10 min read