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Dana Montgomery

Marketing ROI: Instant Decisions Drive 15% Gains in 2026 Data & Analytics

Marketing ROI: Instant Decisions Drive 15% Gains in 2026

Key Takeaways Implement a real-time analytics dashboard with a data refresh rate of under 60 seconds…

Dana Montgomery Aug 2, 2026 · 11 min read
Marketing KPI Tracking: Avoid These 2026 Blunders Data & Analytics

Marketing KPI Tracking: Avoid These 2026 Blunders

Many businesses stumble when it comes to effective KPI tracking, turning valuable data into a chaotic…

Dana Montgomery Aug 1, 2026 · 10 min read
Fix CRM No-Origin Orders: 2026 Strategy Data & Analytics

Fix CRM No-Origin Orders: 2026 Strategy

The digital marketing world thrives on data, but what happens when your most critical pieces of…

Dana Montgomery Aug 1, 2026 · 11 min read
Marketing ROI: Why 80% of Campaigns Fail in 2026 Data & Analytics

Marketing ROI: Why 80% of Campaigns Fail in 2026

Too often, businesses pour resources into marketing campaigns without a clear understanding of their return, falling…

Dana Montgomery Aug 1, 2026 · 11 min read
BI Storytelling: 3 Steps to 2026 Marketing Wins Data & Analytics

BI Storytelling: 3 Steps to 2026 Marketing Wins

In the fiercely competitive marketing arena of 2026, raw data alone doesn’t sway hearts or open…

Dana Montgomery Jul 31, 2026 · 9 min read
Marketing Performance: 2026’s 4-Step ROI Fix Data & Analytics

Marketing Performance: 2026’s 4-Step ROI Fix

The marketing world in 2026 is a labyrinth of data, algorithms, and fleeting attention spans. Many…

Dana Montgomery Jul 31, 2026 · 12 min read
Marketing Data Quality: Don’t Lose 30% in 2026 Data & Analytics

Marketing Data Quality: Don’t Lose 30% in 2026

There’s an astonishing amount of misinformation swirling around data-quality monitoring for silent transactions in marketing, making…

Dana Montgomery Jul 31, 2026 · 11 min read
Marketing Analytics: 2026 Survival for Green Sprout Data & Analytics

Marketing Analytics: 2026 Survival for Green Sprout

Sarah, the marketing director for “Green Sprout Organics,” a burgeoning online grocer specializing in locally sourced…

Dana Montgomery Jul 30, 2026 · 11 min read
GA4 Predictive Audiences: 2026 Marketing Forecasts Data & Analytics

GA4 Predictive Audiences: 2026 Marketing Forecasts

Key Takeaways Utilize Google Analytics 4’s (GA4) “Predictive Audiences” feature to forecast conversion probabilities with at…

Dana Montgomery Jul 30, 2026 · 15 min read
BI Tools: Attributing Agent Outreach in 2026 Data & Analytics

BI Tools: Attributing Agent Outreach in 2026

Understanding how to accurately attribute and analyze the impact of proactive sales or customer service outreach…

Dana Montgomery Jul 30, 2026 · 7 min read

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Marketing Channels: AI Agent Era Shifts by 2027

Marketing Channels: AI Agent Era Shifts by 2027

Sep 11 · 9 min read
AEO & Brandwatch: Mastering Perception in 2026

AEO & Brandwatch: Mastering Perception in 2026

Sep 11 · 10 min read
AI Content Creation: 73% of Leaders Adopt in 2026

AI Content Creation: 73% of Leaders Adopt in 2026

Sep 11 · 8 min read
AI Martech: Debunking 2026 CX Myths

AI Martech: Debunking 2026 CX Myths

Sep 11 · 8 min read
Marketing Attribution: Stop Wasting $300 Billion in 2026

Marketing Attribution: Stop Wasting $300 Billion in 2026

May 20 · 13 min read
Marketing Growth: Why 45% Fail in 2026

Marketing Growth: Why 45% Fail in 2026

Jun 10 · 9 min read
Data Visualization: See What Your Marketing Hides

Data Visualization: See What Your Marketing Hides

Apr 11 · 8 min read
Growth Strategy Mistakes: Avoid These in 2026!

Growth Strategy Mistakes: Avoid These in 2026!

Mar 21 · 8 min read
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Marketing Attribution: Stop Wasting $300 Billion in 2026 Data & Analytics

Marketing Attribution: Stop Wasting $300 Billion in 2026

Many marketers still struggle to pinpoint exactly which efforts drive real results, often attributing success to…

Dana Scott May 20, 2026 · 13 min read
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